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Unica NetInsight Features
Unica NetInsight and NetInsight OnDemand are next generation Web analytics solutions, enabling a marketer's entire organization to take full advantage of insights from customers' Web site behavior. With either product, marketers can also drive interactive, personal dialogues with every customer, generating more sales and greater profitability for years to come. Want to know more? Not sure which product is right? Take a closer look. Then contact Unica to schedule a demo today.
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Full spectrum of out-of-the-box dashboards, reports, |
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Comprehensive, built-in dashboards, reports, and metrics |
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Support for recombining and reconfiguring all elements in millions of combinations – all "out of the box" with no optional add-ons |
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Mobile Web site analysis |
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Video and audio analysis |
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Flash and AJAX analysis |
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Ease of use that enables enterprise-wide self-service access to personalized metrics |
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Single UI with single underlying database serves everything from dashboards to deep dives |
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Role-based views enable marketers to optimize and organize reports for each user role |
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Unlimited segmentation: correlate disparate pieces of information |
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Easily switch between sampling and full data reports |
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Auditable metrics and configurations that enable users to verify, measure, and audit the atomic data behind any report |
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Open architecture that makes it easier to feed data in/out |
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Unparalleled capabilities to extend Web analytics with additional data |
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On premises web data mart for integrating visito-level web data into interactive marketing, business intelligence (BI), and customer relationship management (CRM) systems. |
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Data feeds for exporting visitor-level web data for integrating into in-house systems. |
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Unlimited custom variables (e.g., URLs, tag parameters, form fields) |
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Next-generation data collection architecture |
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"Soft tagging" for faster implementation and simpler ongoing maintenance |
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Hybrid and log file-based data collection |
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Rapid migration from other solutions |
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Clear, easy growth path to Interactive Marketing |
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Enables business users to segment Web site visitor reports, identify promising visitor segments, and generate lists – all using visual tools and simple drag-and-drop functions |
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Part of Unica's Interactive Marketing solution, providing a clear growth path |
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Growth path to integrating online and offline channels in a |
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Provides a cross-grade path to Enterprise for online and offline interactive marketing across all inbound and outbound channels |
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Dedicated account manager and full range of services |
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Supported by a dedicated Unica technical account manager (an engineer, not a sales person) with deep product knowledge and Internet marketing expertise, to help with on-boarding, tagging, analysis, advice, and guidance |
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Backed by a full range of services , including training, implementation, technical application services, best-practices marketing services, and Unica's highly acclaimed customer support services |
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Wide support of deployment options |
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Web analytics software supports leading operating systems, including Windows, Unix and Linux |
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Web analytics data warehouse supports wide range of standard relational databases, including Oracle, DB2, SQLServer, and MySQL |
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Supports all standard and custom Web servers |
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Supports all standard and custom content management systems (CMS) |
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Supports all standard and custom e-commerce systems |
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